We are happy to announce the release of new website for HARO – Hemmaföräldrars Riksorganisation. Founded in 1981, this organization works to spread the knowledge about children’s needs and enable childcare at home.
The website needed to be as a source of information for parents – featuring interviews with experts, blog articles, tips for books, activities, and events, as well as tool to promote membership and organization’s printed magazine. Technical requirements were that site must be easy to administer, therefore WordPress with the Gutenberg and flexible field principle, proved to be the best choice. Each block and module is built from the ground up with a predetermined number of choices in design and function.
For the design of the website we got inspiration from HARO magazine. The overall feeling is cheerful and welcoming with pastel color scheme and inspiring images.
The work is not over for our digital marketing team. Together with HARO we will work on search engine optimization and social media to make sure organizations message reach the target audience.