Filmstaden Media, subsidiary of Filmstaden AB, works nationwide with large-scale marketing at cinemas.
A design that evokes emotion
A key factor when taking on this task was to find a way to combine Filmstaden Bio’s new graphic expression with a more sales-oriented content that would attract advertisers to use the cinema as information carrier. A major focus on the site is on memorable commercials to demonstrate how effective a well-placed commercial can be. The new design was so well received that SF Media’s salespeople now use the site as a sales tool when they are out pitching to potential customers.
Integrations and video services
The site is built in Drupal 8 and we have worked a lot with integrations to SF Media’s video services and Youtube. We have also incorporated many interactive elements to give visitors the best possible user experience. The contact forms on the page are built according to natural spoken language to maximize user friendliness in the conversion stage.